**Sustainable CEO Finds Relaxation in At-Home Infrared Sauna**
In a bustling city like London, where the pace of life can be overwhelming, finding moments of relaxation and unwinding is essential for maintaining balance. For David Abrahamovitch, the 39-year-old founder and CEO of Grind, a popular coffee chain that has taken the city by storm, the key to decompressing lies in his at-home infrared sauna.
Abrahamovitch’s journey to success is an inspiring one. With no prior experience in the hospitality industry, he took a leap of faith and opened the first Grind coffee shop in Shoreditch in 2011. What started as a small side hustle quickly grew into a thriving business, with Grind expanding to 14 locations across London and its products being sold in major retailers like Harvey Nichols and Waitrose.
One of the key turning points for Grind came in 2020 when the company pivoted towards an at-home offering in response to the pandemic. By introducing millennial pink compostable coffee pods, Grind tapped into a growing market of consumers looking for sustainable and convenient coffee options. This strategic move paid off, with the company projecting sales of over 40 million coffee pods and £40 million in revenue for the year.
**The Financial Side of Success**
In a candid interview with Fortune, Abrahamovitch shared insights into his financial journey, highlighting the importance of smart investments and long-term planning. His best investment to date has been the initial funding he put into the first Grind store, which laid the foundation for the company’s growth. He also emphasized the value of buying and holding index funds, citing his own experiences with individual stock investments.
When it comes to childcare arrangements, Abrahamovitch and his wife, a freelance makeup artist, have found a balance that works for their family. With two young daughters, they rely on a combination of nursery, a nanny, and supportive grandparents to juggle their busy schedules. Despite their demanding careers, they prioritize spending quality time together as a family.
**Lifestyle Choices of a Successful CEO**
As a CEO constantly on the move, Abrahamovitch’s commute varies depending on his schedule. Whether he’s visiting the Roastery in South London or overseeing operations in central London, he utilizes a mix of transportation options, including driving, public transit, and biking. This flexibility allows him to stay connected and productive while on the go.
Reflecting on his personal finance journey, Abrahamovitch emphasized the power of compounding and starting early. By automating his investments through apps like Freedtrade, he has been able to build wealth steadily over time. His advice to his 20-year-old self? Bet on yourself and prioritize long-term financial planning.
When it comes to personal style, Abrahamovitch opts for classic, high-quality pieces that exude timeless elegance. His go-to wardrobe staples come from ‘Mr P’ on Mr Porter and Son of a Tailor, where he can find tailored pieces that fit perfectly. He also has a fondness for brands like Rimowa, Cubitts, and Aesop, which offer luxury accessories and skincare products.
**The Art of Unwinding**
Despite his busy schedule, Abrahamovitch prioritizes self-care and relaxation to recharge after a long day. His favorite way to unwind? Spending time with his young daughters and enjoying quality family time. He also recently invested in an at-home infrared sauna, which he finds helps him decompress and ensures a restful night’s sleep.
For Abrahamovitch, travel is another essential component of his self-care routine. Whether it’s hitting the slopes for a skiing adventure or escaping to a tropical paradise, he values the opportunity to disconnect from work and immerse himself in new experiences. His dream car, a 1970s Porsche 911, serves as a reminder of his hard work and success, while also providing a sense of enjoyment and fulfillment.
As the CEO of a successful company, Abrahamovitch understands the importance of finding balance in all aspects of life. By prioritizing self-care, family time, and smart financial planning, he has created a lifestyle that reflects his values and aspirations. Through his example, he inspires others to pursue their dreams and live life to the fullest.
